AMERICANS POWER DOWN

While more Americans are taking steps to reduce their energy consumption and save money, they may not see any real savings in their energy bills for a long time, according to a recent survey by The Shelton Group, an advertising and research agency. Nine out of 10 people surveyed say they changed their behavior to save more energy in 2010 up from 61 percent in 2009. Those who unplug chargers and other electronics when not in use increased from 33 percent in 2009 to 56 percent in 2010.

The most popular changes include replacing incandescent bulbs with CFLs (more energy efficient compact fluorescent lamp bulbs), adding sealing, caulking or weather-stripping, purchasing Energy Star appliances and adding insulation. Nearly one in four say the most difficult change they made was the purchase of Energy Star appliances.

Despite efforts to cut back on energy consumption and save costs, about 30 percent of those surveyed say their energy bills have risen. The higher bills can be attributed to three factors: rising utility rates, an increase in popularity of various energy-hungry electronic devices, such as iPods, smart phones, flat-screen TVs and computers, and consumers believing they can use more energy because they made improvements that were energy-efficient. However, 44 percent believe they need to make more improvements to begin seeing any savings.

“This isn’t an easy process,” says Suzanne Shelton, president of the Shelton Group. “Doing one or even two things isn’t going to get consumers the savings they expect. Making homes energy efficient is a multi-step process.”

by David Rozier-The RozierTeam
Keller Williams Premier Realty Katy; 22762 Westheimer Pkwy, Ste 430; Katy TX  77450.